Marketing Books

Nine Tips for a Successful Book Signing Event

My essay “Nine Tips for a Successful Book Signing Event” got posted on September 16, 2017 in the Michigan chapter of the Society of Children’s Book Writers and Illustrators newsletter called The Mitten. The editor is Kristin Bartley Lenz. I…
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Book Marketing Tips from 28 Authors, Publicists, and Marketers

A new article by Sandra Beckwith about how to market books includes advice from Janet Ruth Heller.  I urge people to “Do personal appearances and promote them.  Libraries, schools, conferences, and bookstores often sponsor readings, panels, workshops, and book fairs…
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